Lead Capture and ROMI Dashboard with SugarCRM at Acclaro

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This seven-page case study describes the solution and benefits obtained at Acclaro Inc., a leading software localization and website globalization company that has fueled its growth through agressive online lead generation.

The solution contains a number of industry leading features for the SMB market:

• Website Visitor Behavior and Lead Tracking within SugarCRM
• Elimination of Duplicate Leads
• Support for Lead Scoring and Drip Marketing
• Inclusion of Call-in Conversions for Online Leads
• Full Marketing ROI Reporting Including Offline Sales Generated Through Online Leads

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