Go Where the Money Is

Plain and simple… It’s hard to manage your marketing spend if you don’t know what’s producing results. And with online leads, that can be pretty tough.

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Because the ApexTwo LMS tracks all of your pay-per-click campaign information within your CRM lead and contact records, you can get the full picture of the actual results produced by your spend. Moreover, you do it completely within the CRM reporting environment you already know. You can even add it to your dashboard.

And because you have the information, you can even measure the effectiveness of

Any type of Campaign (click to see our Lead Gen Universe)
Lead Sources
Keywords & PPC Ad Text
Landing and Conversion pages (with A/B split testing)
Incentives and Calls-to-Action
Conversion Forms
Just about anything…

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As you may know by now…

The ApexTwo Lead Management Solution (LMS) is a comprehensive, sales and marketing automation solution for increasing the quantity and improving the quality of inbound, sales-ready leads.

The ApexTwo LMS drives revenue, improves sales efficiency, increases accountability, and reduces cost by integrating your website with your Sales or Customer Relationship Management (CRM) system and outbound marketing activities including email marketing. This seamless integration provides you with detailed visitor metrics, reporting, and visibility down to each individual visitor – all within your CRM system.

Benefits

More leads
Better qualified leads
Increased Sales Rep efficiency
Better coordination between Sales and Marketing
Full ROI reporting on marketing spend
Total relationship management
No more cold-calling
Lower cost of sales
Higher return on marketing investment

Features

ApexTwo LMS addresses these needs with a lead management engine that is seamlessly integrated into your existing website and CRM system. The solution contains a number of industry-leading features for the SMB market:

CRM Lead Record creation
Support for Multi-Part Forms
Lead Creation for Abandoned Forms
Form Creation Tool
Warm Lead Generation
Advanced Visitor Tracking and Lead Sourcing
No Lead Duplication
SEM ROI Dashboard
Lead Scoring
ROI Reporting with Online LeadGen / Offline Sales
Analytics for Call-in Leads
CRM Alerts
Company Name and Location Information
Web “Lead Pushing” for Unconverted Leads
Advanced Visitor Tracking and Lead Sourcing

Solution vs. Product

So what do we mean by this? Unlike a product where you’re left to fend for yourself in setting it up, with The ApexTwo Lead Management Solution, we don’t leave until you’re successfully up and running productively. What’s more, we coach you on setting up Best Practices for your marketing and sales automation activities.

Customized to your needs
You own it
No ongoing fees
Best Practices consulting included in our fee

Pricing

Because our solution is customized to each client’s environment and business model, the price can vary based on the situation. However, most installations run around $8,900 which we charge in two installments.

See It In Action

Just complete the form on the right and we’ll set up a quick 20 minute, no obligation, demonstration of our solution. (We like to show it off so don’t worry about being ready to buy…)